Xi Jinping’s multi-stakeholder strategy aims to coordinate government, media, enterprises and social forces to reshape China’s global communication. But lofty hype about the strategy presents its own challenge to progress.
As the provincial government launches a communication outpost in Dubai, it partners with an outlet CMP previously identified as having close ties to China’s foreign affairs ministry.
The newest “international communication center” in Hunan recruits college volunteers to promote state-approved narratives about local development to foreign audiences. Is this strategic thinking, or a fatal failure to grasp how communication works?
China’s latest international communication center, or ICC, has been founded in Luoyang, a cradle of Chinese civilization, as part of growing efforts to enhance the country’s global media presence under the guidance of the state.
Guyuan becomes the latest local hub in China’s vertically integrated propaganda network, joining forces with a state media outlet to amplify Beijing’s voice abroad.
A Bangkok summit celebrating China’s engagement in Southeast Asia reveals Beijing’s growing use of both national and provincial propaganda outlets to shape regional narratives.
How does China imagine its push for international “discourse power” will unfold? The types of people CCP and government-linked entities are trying to recruit offers an illuminating snapshot.
Xinjiang has finally unveiled its own International Communication Center, tasked with clearing the air of accusations of human rights abuse. But it’s just one move in a broader propaganda push to rehabilitate the region’s poisoned image.
CCP leaders are mobilizing society in an all-out bid to revolutionize the country’s international communication. Will the strategy end in absurdity and waste?